{"title":"The Launch Collection","description":"","products":[{"product_id":"the-shot-shaper","title":"The Shot-Shaper","description":"\u003cp data-start=\"25\" data-end=\"216\"\u003eFor the player who paints their way around the course. \u003cem data-start=\"80\" data-end=\"97\"\u003eThe Shot Shaper\u003c\/em\u003e is built for creativity under pressure—the kind of round where every swing has intention and every line builds the tale.\u003c\/p\u003e\n\u003cp data-start=\"218\" data-end=\"437\"\u003eLightweight, breathable, and finished with a clean, modern profile, this cap blends performance with quiet confidence. The subtle detailing and premium embroidery give it just enough edge without ever trying too hard.\u003c\/p\u003e\n\u003cp data-start=\"218\" data-end=\"437\"\u003e\u003cmeta charset=\"utf-8\"\u003eBecause around here, we don’t just hit shots—we \u003cem data-start=\"48\" data-end=\"65\"\u003eshape the story\u003c\/em\u003e with every swing.\u003c\/p\u003e\n\u003cp data-start=\"218\" data-end=\"437\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-is-last-node=\"\" data-end=\"1328\" data-start=\"1302\"\u003ePlay for the memories.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Juicy Lies Golf Co","offers":[{"title":"Default Title","offer_id":46612818952350,"sku":null,"price":49.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/1834\/3326\/files\/Shot-Shaper_shopify_hat_shadow_2.jpg?v=1774106974"},{"product_id":"the-story-teller","title":"The Story-Teller","description":"\u003cp\u003e\u003cimg\u003e\u003cmeta charset=\"utf-8\"\u003eEvery round has a version worth telling. \u003cem data-end=\"85\" data-start=\"67\"\u003eThe Story Teller\u003c\/em\u003e is for the player who knows the scorecard only captures half of it—the rest lives in the swings, the bounces, and the way you \u003cem data-end=\"223\" data-start=\"213\"\u003eremember\u003c\/em\u003e them.\u003c\/p\u003e\n\u003cp data-end=\"476\" data-start=\"229\"\u003eWith a clean two-tone design and bold, raised embroidery, this cap delivers timeless style with just enough attitude to stand out. Built for comfort from the first tee to the last story at the bar, it’s as versatile as the tales that come with it.\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"533\" data-start=\"478\"\u003eBecause the round was good—but the post-round poetry? \u003cem data-is-last-node=\"\" data-end=\"533\" data-start=\"519\"\u003eEven better.\u003c\/em\u003e\u003cem data-is-last-node=\"\" data-end=\"533\" data-start=\"519\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"533\" data-start=\"478\"\u003e\u003cem data-is-last-node=\"\" data-end=\"533\" data-start=\"519\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong data-start=\"1302\" data-end=\"1328\" data-is-last-node=\"\"\u003ePlay for the memories.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Juicy Lies Golf Co","offers":[{"title":"Default Title","offer_id":46612827013278,"sku":"ST001","price":49.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/1834\/3326\/files\/StoryTeller_shopify_hat_shadow_3.jpg?v=1774106931"},{"product_id":"shooting-the-breeze","title":"Shooting the Breeze","description":"\u003cp data-end=\"284\" data-start=\"30\"\u003eEasygoing by design, unforgettable by nature.\u003c\/p\u003e\n\u003cp data-end=\"284\" data-start=\"30\"\u003eThe \u003cem data-end=\"101\" data-start=\"80\"\u003eShooting the Breeze\u003c\/em\u003e polo brings laid-back summer energy to the course with a soft sky-blue canvas and subtle palm silhouettes that feel like a warm evening round with nowhere to be but the next tee box.\u003c\/p\u003e\n\u003cp data-end=\"529\" data-start=\"286\"\u003eCrafted for comfort and movement, this shirt delivers a lightweight, breathable fit that plays as smooth as it looks. Finished with the signature Juicy Lies mark, it’s built for those rounds where the stories flow just as freely as the swings.\u003c\/p\u003e","brand":"Juicy Lies Golf Co","offers":[{"title":"S","offer_id":46627290579102,"sku":null,"price":89.0,"currency_code":"CAD","in_stock":true},{"title":"M","offer_id":46627290611870,"sku":null,"price":89.0,"currency_code":"CAD","in_stock":true},{"title":"L","offer_id":46627290644638,"sku":null,"price":89.0,"currency_code":"CAD","in_stock":true},{"title":"XL","offer_id":46627290677406,"sku":null,"price":89.0,"currency_code":"CAD","in_stock":true},{"title":"2XL","offer_id":46682109280414,"sku":null,"price":89.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/1834\/3326\/files\/A0DB41FD-B4B6-4B19-8F80-7C52E998C7E6.png?v=1773707074"},{"product_id":"hello-friends","title":"Hello Friends!","description":"\u003cp data-end=\"250\" data-start=\"41\"\u003eA special nod to the most iconic greeting in golf.\u003c\/p\u003e\n\u003cp data-end=\"250\" data-start=\"41\"\u003eThe \u003cem data-end=\"103\" data-start=\"88\"\u003eHello Friends\u003c\/em\u003e piece captures that first-tee feeling at Augusta—where the air is crisp, the birds are tweeting, and every opening tee shot is the start of a story waiting to unfold.\u003c\/p\u003e\n\u003cp data-end=\"544\" data-start=\"252\"\u003eCrafted in a rich Augusta green with premium embroidery, this Limited Edition Masters piece blends timeless style with Juicy Lies attitude. Structured, comfortable, and built for long walks down legendary fairways, it’s the kind of collectors item that turns heads and starts conversations.\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"609\" data-start=\"546\"\u003eBecause every great round should begin the same way — \u003cem data-is-last-node=\"\" data-end=\"609\" data-start=\"592\"\u003eHello, friends.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"609\" data-start=\"546\"\u003e\u003cem data-is-last-node=\"\" data-end=\"609\" data-start=\"592\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong data-start=\"1302\" data-end=\"1328\" data-is-last-node=\"\"\u003ePlay for the memories.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Juicy Lies Golf Co","offers":[{"title":"Default Title","offer_id":46612873674910,"sku":"MASTERS001","price":59.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/1834\/3326\/files\/Hello_Friends_shopify_hat_shadow_1.jpg?v=1774106886"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/1834\/3326\/collections\/Signature_Collection_at_Augusta.png?v=1774107411","url":"https:\/\/juicylies.ca\/collections\/the-launch-collection.oembed","provider":"Juicy Lies Golf Co","version":"1.0","type":"link"}